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May 2008
Be Proud to be Called a Salesman
"There is only one way to get anybody to do anything. And that is by making the other person want to do it."
Thank you, Dale Carnegie.
Successful advisors need to be able to sell.
One of my goals in life is to strive for clarity. So, let there be no doubt what I was trying to put forth in last month's newsletter. The most richly rewarded Financial Advisors in America invariably have the best selling skills! A career in sales will pay more than almost any career you can imagine. Highly successful sales people are smarter than most others, are certainly more resourceful than most others, and take more responsibility for their actions than anyone you can imagine. Independent, successful sales people embody and personify accountability.
I am forced to ponder, therefore, why so much of Wall Street is in denial. "We are not well served being portrayed as sales people. All we need do is utilize and employ sound practice management skills and our products will jump off the shelves like boxes of Tide." Wrong.
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